The article I chose to read discusses the recent meeting of the Facebook headers in the context of perspectives of the future development of the company and its other businesses that stand distanced from the main organization, but are still a part of the corporation. In particular, the article covers the number of issues connected with the WhatsApp service and the real cognitive dissonance that comes from the rejection of the advertising services as an additional source of finances. The article How Will WhatsApp Coexist With a Company Whose Business It Hates published in the Bloomberg BusinessWeek is written by Joshua Brusten. It discusses all the basic issues that appeared to be extremely important for Mark Zuckerberg and all the leaders of the Facebook Company in the recent period of time. The article also discusses the decisions that are necessary to make in order to guarantee the future successful development of the company. A special attention is given to the value of services that are a part of the whole company, but also stand on their own and, therefore, are in some way independent from the rest of the organization. They require specific changes and transformations. The most effective and prospectus solution for the problems is the creation of the General Electric system within the Internet, where all the self-reinforcing services app up to something greater than a simple sum of the parts of the organization. These services are Instagram and WhatsApp, which have been suggested to be bought by Facebook for $ 19 billion. Besides, this is one of the highest prices that have been announced within the market.
The thing that stands out in the article is a risk of the creation of a new system within the Facebook Company that will include the WhatsApp advertising as well as the other ways to earn money. A specific character of the service does not fully match with the general policy of the Facebook, which reveals the series of hidden problems that stand between the successful conglomerate formations. That is why the initiative of the Facebook headers appears to be the real sensation with a risky character. The price suggested to WhatsApp is really high, which can be seen comparing it to the price that has been paid for Instagram - $ 1 billion. The steady development and elaboration of the initiative programs together with the new services that are also topical and successful are specific features of the company that make it successful. The leading organization is still implementing the innovative propositions, one of which is a perspective of WhatsApp transformation to the services that are part of the Facebook Company.
In class, we talked about the Porters Five Forces, and this rule can be applied to the Facebook Company that is the industrys domination. Actually, this is the main reason why the company acquired the other companies. Within the area, the new company requires a serious financial support to get into the business sphere and have a successful and profitable start-up. In the last decade, the Facebook Company has made a sensational outbreak to the business spheres. Thus, now it is a successful company that takes the leading positions using the human intellectual potential for a successful development. The company includes the new participants to the process to make the ideas more differentiated, fresh and broad.
An interesting fact about this article is that it reveals the theme that I am interested in. The sphere of business in the Internet is a comparatively new area, and nowadays, it is the most dynamically development sphere. The Internet touches all other business spheres, and a great success of such companies as Facebook demonstrates the broad perspectives of this sphere. I find it to be the most interesting business sphere that will be developing in the future decades and include more and more new companies that will also gain success. Probably, they will not be the same to the Facebook Company, but will demonstrate even more sensational results. That is why this sphere is so interesting to me.
About author
Linda works as an editor at http://essaysservice.com/order-answer-questions.html She has always enjoyed working with a variety of literature and being interested in new facts. In addition, she easily finds common ground with many people. She also received her master's degree from American University Washington
